©2019 by Bridget Feickert.

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Bridget Feickert

Part experience designer, researcher, consultant, business strategist, and customer advocate. Passionate about creating well-rounded & impactful human-centered designs. Fascinated by understanding human behavior through research and design thinking methodologies, in a collaborative environment.

 

EXPERIENCE

Life Time | Chanhassen, MN

Senior Experience Designer

JANUARY 2016 - PRESENT

Work directly with Executive team members to establish vision, capability and product roadmaps. Lead requirement gathering and ideation sessions, translating insights into experiences.

Mentor product, technology, and marketing teams in understanding and executing against the experience strategies, project definition, and product roadmap.

Experience Designer

APRIL 2013 - DECEMBER 2015

Lead discovery efforts including primary user research, audits of existing systems/sites and stakeholder interviews to define and document a UX strategy/vision. Advocated for the end user while seeking to balance user needs with business objectives, creative direction & technical parameters.

CaringBridge | Eagan, MN

User Interface Designer

FEBRUARY 2011 - MARCH 2013

Lead all UX design initiatives for CaringBridge.org and patient website teams, as well as, supporting yearly campaigns efforts (digital and print). Worked collaboratively on a cross-functional/Agile team following a lean UX methodology.

Digital River | Eden Prairie, MN

Associate User Experience Designer

JANUARY 2010 - FEBRUARY 2011

Translated customer needs into defined requirements and inspired the Agile teams to build the right product using design best practices and user research insights. Helped develop and establish new pattern library with governance process.

Website Designer

MAY 2007 - JANUARY 2010

Developed highly complex websites for a diverse list of clients, created visual designs for new clients and built out demo sites for functionality explanation. Manage ticket queue daily and respond to escalations.

EDUCATION

Saint Norbert College | De Pere, WI

Bachelor of Arts - Fine Arts, Graphic Design

2003 - 2007

  • Students in Free Enterprise Member (S.I.F.E.) 2003-2007

  • School Social Group Member - Treasurer (2005), Event Planner (2006), Volunteer (2003-2007)

  • Active in Non-Profit Organizations

CONTACT

952-237-8118

feickertb@gmail.com

 

ORGANIZATIONS

UXPA Minnesota Chapter

Board Member - Past President (2019), President (2018), Vice President (2017)

Small Group Mentor - 2017-2019

 

Pet Project Rescue

Event Volunteer - 2010-Present

Office Manager and Email Strategist - 2016-Present

 

​TOOLS CURRENTLY USING

Design - Sketch, Axure, Invision, Zeplin

Research - Ethn.io, UserTesting, Microsoft Suite, Medallia, Hotjar

 

DELIVERABLES CURRENTLY CREATING

Design - Design sprints, case studies, user flows, sketches, micro wireframe flows

Research - Research plans and presentations, user interviews,  focus groups, survey analysis

 

HOBBIES

Second Shooter and Assistant - Agape Moments Photography

Owner/Photographer - Bridget Suddendorf Photography

Novice Baker

Gardener

Walking/Hiking

My Family and Dogs